The Top Ten Ways to Rank on the Search Engines

Published: 24th June 2010
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It doesn't take a rocket scientist to figure out the importance of ranking on the top positions of the search engines. The one and only goal that a web owner should have is to get to those top positions on the search engines, by identifying proper SEO tactics and methods to rank for and that will help conversions. The goal of SEO is to help influence the search engines to trust your site over others. Customers and clients respect and trust those top results in the search engines.

Google and other search engines employ certain algorithms, or advanced math problems, the search engines number one goal is to help the searcher find what they are looking for. There are a few tricks that can help you make sure that the search engines find you, and rank you well. These few suggestions can enable your site to go from no where to somewhere very easily. Below is a list of the Top 10 Search Engine Optimization tips for this year.

1. Identifying the right keywords is the number one thing, become comfortable with understanding terms like Search Volume. When selecting keywords don't just choose the one with the highest search volume, you should find relevant keywords that go well with your business or service but that also has a decent search volume.


2. Quality over quantity. Create your website to produce some value, don't just put anything on the internet. Users have become smarter and smarter so don't get caught up on producing a crap website as it won't work for the search engines or your potential clients. Small and unfriendly websites just won't work.

3. Once you figure out your keywords be sure to add them to your titles. Make your titles exciting and something that you would want to click on as that's how they appear in the search engines.

4. Do not waste your time submitting your info to the search engines. Submitting your sites is just letting the search engines know that it's not very exciting or worthwhile, wait until they come to your site naturally. It's not much of a quality indicator if you have to tell the search engines about your site.

5. Don't join reciprocal link farms or setups. Link farms are websites and pages simply designed for links in an attempt to abuse the search engines. Search engines are able to easily identify link farms, so be sure not to include yourself in them.


6. You really want to increase your keywords strength by having it a few times on your site. This allows the search engines to have an easier time identifying what your content is about.

7. You gotta get those backlinks. Backlinks are indicators of trust to the search engines. The best links are those that come from other reputable websites, the higher your website will rank. Spend that extra time that you have working on getting quality backlinks.

8. Just do it. Focus your time on search engines that can bring you traffic, like Google.

9. Primarily use text and not things like Flash or Imagse The search engines can't efficiently read images or index the content of Flash. That means that if you use either of those the search engines are blind to it.

10. Minimize bloated code. Bloated websites take a longer time to load and Google hates that. Google's ultimate goal is to make a better internet by making websites fast, don't get crappy rankings because of a slow website. If you use any content management systems then try and keep the plugins to a minimum. Get rid of unnecessary images as well and any outside code.

Implementing these strategies can help you rise to the top. You'll want to remember that there are many different strategies for SEO, but these are the Top 10 most important to keep in mind.

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